5 Website Must Haves

Today I'm sharing my 5 Website Must Haves. The right combination of tools can help streamline your workflow and improve the overall user experience. In this blog post, I'll introduce you to my favorite tools that have had a significant impact on my own website and business growth.

Please note that some of the links in this article are affiliate links. As an affiliate, I may earn a commission if you make a purchase through these links. These are tools that I genuinely recommend and use daily to enhance my website and business. Your support through these affiliate links helps me continue to provide valuable content and recommendations. Thank you for your support!

Website Must Have #1: Showit

Showit is a website design platform that has revolutionized the way I create and manage websites. Its intuitive drag-and-drop interface allows you to bring your creative visions to life without needing to struggle with code. Showit offers a variety of beautiful templates and customization options, making it perfect for building stunning websites that stand out. The flexibility and ease of use make Showit my go-to choice for web design. After designing websites in WordPress for 10 years, I switched to Showit and have never looked back!

Website Must Have #2: Flodesk

Email marketing is a vital component of any successful online business, and Flodesk has become my preferred email marketing tool. It's user-friendly, visually appealing, and perfect for creating eye-catching emails. With a range of beautifully designed templates and easy automation features, Flodesk has significantly improved my email marketing efforts, resulting in better engagement and conversion rates.

Website Must Have #3: Canva

Canva is a versatile and user-friendly design platform that has earned a special place in my digital toolkit. After being a Photoshop girl for so long, I was skeptical at first. But it's perfect for creating stunning graphics, social media posts, and even simple animations. With its vast library of templates and design elements, Canva makes it easy to create professional and eye-catching visuals that enhance your online presence. I highly recommend paying for Canva Pro!

Website Must Have #3: Hotjar

Understanding how visitors interact with your website is key to optimizing its performance. Hotjar is my favorite tool for this purpose. It provides heatmaps, session recordings, and user surveys, allowing you to gain valuable insights into user behavior. By identifying pain points and areas of improvement, you can refine and make adjustments to increase your website conversions. Hotjar is an invaluable asset in the world of web analytics. Give a try and see what's really going on when people visit your website!

Website Must Have #4: Google Analytics 4 (GA4)

Google Analytics is a powerful web analytics platform that provides website owners valuable insights into the performance of their websites. It tracks and analyzes various aspects of website traffic, user behavior, and engagement. With Google Analytics, you can gain a deep understanding of how visitors interact with your site, what content they find most engaging, and where they drop off. It's a data-driven tool that helps you measure the effectiveness of your online strategies and make informed decisions to enhance your website.

Website Must Have #5 :Stock Photo Membership

I think it's extremely beneficial to have stock photos at your fingertips. Stock photo sites, such as Shutterstock, Unsplash, Adobe Stock, and even Canva, provide a treasure trove of images and graphics to choose from. These resources help me create visually appealing content and enhance the overall aesthetic of my websites and social media accounts. A carefully selected image can make a world of difference in telling a compelling story. I personally use and highly recommend Elevae for stunning stock photos!


Having the right set of digital tools can significantly impact your website and success. Whether you're designing a website, engaging in email marketing, or analyzing user behavior, these tools can help you streamline your processes and achieve your goals. I highly recommend giving these tools a try!

Need Help With Your Website?

-Heather

FREE Website Audit Checklist

Transform Your Website from Ordinary to Extraordinary with this Step-by-Step Website Audit Checklist!

download now